{"id":3438,"date":"2017-10-23T10:17:56","date_gmt":"2017-10-23T09:17:56","guid":{"rendered":"https:\/\/blueshifthospitality.com\/blueshift-is-the-new-operator-of-hd-duecitania-design-hotel\/"},"modified":"2024-10-23T10:50:26","modified_gmt":"2024-10-23T09:50:26","slug":"blueshift-assume-a-gestao-do-hd-duecitania-design-hotel","status":"publish","type":"post","link":"https:\/\/blueshifthospitality.com\/pt\/blueshift-assume-a-gestao-do-hd-duecitania-design-hotel\/","title":{"rendered":"BlueShift assume a gest\u00e3o do HD \u2013 Duecit\u00e2nia Design Hotel"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”5%” constrain_group_1=”yes” bottom_padding=”5%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” left_padding_tablet=”0″ constrain_group_4=”yes” right_padding_tablet=”0″ left_padding_phone=”0″ constrain_group_6=”yes” right_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_btn size=”medium” button_style=”see-through-2″ hover_color_override=”#eee7e5″ hover_text_color_override=”#ffffff” icon_family=”none” el_class=”btn-novo-layout-azul-escuro-voltar” text=”Back” url=”\/news-media\/”][vc_column_text]Lisboa, 23 de Outubro de 2017<\/em><\/p>\n

BlueShift assume a gest\u00e3o do HD \u2013 Duecit\u00e2nia Design Hotel<\/strong><\/p>\n

Resultado Bruto de Explora\u00e7\u00e3o cresceu 93% ao fim dos primeiros 3 meses<\/strong> <\/em><\/p>\n

A BlueShift – Achievers Make the Change \u00e9 hoje respons\u00e1vel pela gest\u00e3o do HD – Duecit\u00e2nia Design Hotel, em Penela. O grupo de gest\u00e3o e consultoria hoteleira assumiu em julho a gest\u00e3o integral do hotel e em apenas tr\u00eas meses, entre julho e setembro, aumentou em 93% o resultado bruto de explora\u00e7\u00e3o da unidade e em 25% a receita total face ao mesmo per\u00edodo do ano anterior.<\/p>\n

Localizado em Penela, a apenas 15 kms de Coimbra e inserido numa propriedade rural com cerca de 10 hectares, esta unidade de 4 estrelas apresenta-se sob lema Veni, Vidi, Vivi<\/em>, que se traduz do latim como Vir, Ver e Viver. O hotel, que apresenta um design contempor\u00e2neo com elementos evocativos da hist\u00f3ria dos romanos em Portugal, oferece um total de 42 quartos, restaurante, bar, spa, gin\u00e1sio, piscinas interior e exterior, e uma tenda no jardim para eventos, entre outras facilidades.<\/p>\n

Em Julho a BlueShift foi contratada para assumir a gest\u00e3o integral da unidade, escolhendo Alexandra Costa, que antes liderava o Departamento de Alojamentos da Quinta das L\u00e1grimas, para o cargo de Diretora Residente do hotel. A coordena\u00e7\u00e3o global do projeto cabe a Pedro Catapirra, Partner da BlueShift, que lidera o centro de compet\u00eancia (\u201cAchievement Center\u201d) de Operations Management deste grupo de gest\u00e3o e consultoria hoteleira.<\/p>\n

Nos mais de tr\u00eas meses decorridos desde que a BlueShift come\u00e7ou a gerir o hotel, foi realizado com as equipas um trabalho profundo de otimiza\u00e7\u00e3o de todas as \u00e1reas funcionais, destacando-se a introdu\u00e7\u00e3o de pr\u00e1ticas de controlo de gest\u00e3o (P&L e Budget), revenue management, procedimentos operacionais na \u00e1rea de alojamentos e re-estrutura\u00e7\u00e3o global do F&B. Neste cap\u00edtulo, refira-se a implementa\u00e7\u00e3o de um ambicioso plano de a\u00e7\u00e3o para aumento da taxa de capta\u00e7\u00e3o dos outlets, que incluiu a cria\u00e7\u00e3o de novos conceitos de barbecues e buffets, a\u00e7\u00f5es de anima\u00e7\u00e3o e show-cooking com o chef Helder Rodrigues, assim como a revis\u00e3o geral de pricing das cartas e a reformula\u00e7\u00e3o dos kits de banquetes e eventos.<\/p>\n

O trabalho intenso realizado produziu resultados imediatos, quer a n\u00edvel de receita, quer de rentabilidade: no conjunto dos meses de agosto e setembro, a Receita Total aumentou mais de 25% face ao ano anterior, e o GOP (Gross Operating Profit) praticamente duplicou, com um crescimento hom\u00f3logo de 93%.<\/p>\n

Segundo Pedro Catapirra, \u201cestes primeiros resultados refor\u00e7am, ainda mais, o entusiasmo de toda a equipa, que tem sido inexced\u00edvel na implementa\u00e7\u00e3o das mudan\u00e7as que estamos a realizar para extrair todo o potencial desta magn\u00edfica propriedade\u201d.<\/p>\n

Sobre a BlueShift \u2013 Achievers Make the Change<\/strong><\/p>\n

Liderada por Francisco Nogueira de Sousa e Filipe Santiago, a BlueShift \u2013 Achievers Make the Change posiciona-se no mercado como uma solu\u00e7\u00e3o completa e integrada para investidores e operadores do setor. Organizada por <\/em>\u201cAchievement Centers\u201d, liderados por especialistas com elevada experi\u00eancia e compet\u00eancia em cada \u00e1rea do neg\u00f3cio, como Operations, Revenue Management, Sales Management, Marketing ou Finance and Control, num total de doze unidades especializadas, o<\/em> portf\u00f3lio de servi\u00e7os da BlueShift abrange a gest\u00e3o de hot\u00e9is e restaurantes, de forma integrada ou parcial, e a consultoria em todas as fases do ciclo de investimento, desde o desenvolvimento do conceito e estudo de viabilidade at\u00e9 \u00e0 otimiza\u00e7\u00e3o comercial, operacional ou de \u00e1reas de suporte.<\/em>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” constrain_group_2=”yes” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][nectar_global_section id=”173″][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt<\/p>\n","protected":false},"author":2,"featured_media":2818,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[75],"tags":[],"class_list":{"0":"post-3438","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-press-releases-pt"},"yoast_head":"\nBlueShift assume a gest\u00e3o do HD \u2013 Duecit\u00e2nia Design Hotel - Blueshift<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blueshifthospitality.com\/pt\/blueshift-assume-a-gestao-do-hd-duecitania-design-hotel\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BlueShift assume a gest\u00e3o do HD \u2013 Duecit\u00e2nia Design Hotel - 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