Pedro Sanches – CEO, Noronha Sanches

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“I had the opportunity to work with Blueshift over 6 months on an ambitious project that could be a game-changer. However, what promises to be a game-changer always comes with some associated risks. Blueshift did an incredible job that culminated in a very difficult recommendation to not proceed with the investment. We followed every step and all the information that Blueshift brought and used to build the rationale behind the decision, working with the information in a way that, in the end, left no doubts for anyone. A team that makes such a difficult recommendation, at the expense of potentially gaining more work, demonstrates seriousness and competence. For this reason, I would work with Blueshift again on future hotel projects, and I recommend them to all investors considering doing the same.”

Pedro SanchesCEO | Noronha Sanches